Especially in the food and beverage market, labelling needs to be eye-catching, easy to produce, food-safe and compliant with regulations. Creating food labels can be time consuming and the results can be unappealing and inconsistent.
Handwritten laminated paper labels often peel apart, stain or discolour easily and the fibres can even contaminate food products. You have plenty to think about during your working day; don’t waste time handwriting labels when you could be creating new product ranges and keeping your customers happy.
The challenges
Here, challenges range across:
- Attracting attention: create professional, consistent eye-catching labels
- Labelling on-demand: change prices or ranges quickly and easily to deliver an on-the-go promotion
- Compliance: keep customers informed – for instance about allergens and ingredients
- Safety: produce food-safe cards
- Improving security: make it harder for people to gain access to places they’re not entitled to
- Protecting data: keeping customer information and intellectual property secure
Food labels to be proud of
Magicard's PriceCardPro does the job
There are two printers in the PriceCardPro range, with their own benefits. There’s a printer for everyone, it all comes down to your specific requirements.
The PriceCardPro FLEX+ and 100, printers are here to make sure store owners, like yourself, are able to create price tags quickly and easily with a range of sizes and styles.
Food safe
The materials used in PriceCardPro labels have been accredited by ISEGA** as food safe. The cards are easy to clean as well as resistant to temperature fluctuations and moisture and safe to use with fresh food displays.
Eye catching
Reflect the quality of your products and make them even more attractive to your customers. Keep your style consistent. Try white or metallic print on a black card or full color on a white card. Print on credit-card sized labels or + print larger cards to maximise visual impact.
On demand
Last minute change of display or trying a new product? Print labels on demand and in-store -even if you are not used to using computers.
Compliant
Meet regulations for allergen and nutritional information: keep your customers informed. The templates provided with PriceCardPro software include all major allergen symbols so you can assure compliance with legislation such as that introduced by the EU Food Information for Consumers Regulation and the FDA.
What do your customers think of your display?
More than half of American shoppers surveyed* said they would visit their local independent store more often if they took more pride in their displays. Many described food displays as: “Cramped, rushed, non-descript and unreadable”
What our customers think
In the old days, it was a really laborious process – this has really changed everything.
Watch Video
In the old days, it was a really laborious process – this has really changed everything.
Watch Video
