Keeping sports & leisure events secure

From hotels to festivals, conferences to expos, sporting and leisure events to wildlife parks, ID cards give both visitors and staff the access they need in the most convenient and cost-effective way

Challenges in ID for sports and leisure

It’s not just event attendees who need to be scrutinised: how can security teams prevent a person who has an intention to cause harm from infiltrating their services? If a forged staff ID is in the wrong hands, it legitimises a criminal’s presence and ultimately presents a dangerous risk.

And don’t forget volunteers, event organisers, stall holders and any other members of staff. They should be provided with a visually secure ID badge such as the ones which can be created by most desktop ID card printers with easy to use badging software.

Visitors want to be able to attend their favourite sports & leisure events and take part in their favourite activities and know they’re going to remain safe while they’re there. Something as small as an ID badge with added visual security can greatly contribute towards the security of these people.


Sports and leisure ID card application: Visual Access

Photo ID

Delegates, exhibitors and contractors can be issued with a visual identifier in the form of an ID card so they can be quickly and easily authenticated for access to the event, at given times or to locations within the event that are available to them. Clearly identifiable, personalised cards can be issued on the spot using desktop ID card printers and easy to use badging software. To prevent fraudulent entry, added visual security, such as a HoloKote watermark, can be written to every card printed.

Sports and leisure ID card application: Physical Access

Physical access

ID cards for all event attendees can be personalised and issued at the point of entry using desktop ID card printers, smart cards and badging software. Data encoded on to an electronic chip on the card can be used to grant access via turnstiles or card readers located within the event. Access to specific areas, such as VIP lounges, or selected conferences can also be allocated at the point of issuance. This also applies to hotel rooms.

Sports and leisure ID card application: Data Storage


Smart cards can contain specific data about event attendees. Useful information such as contact details, job role and areas of specific interest can all be written to the card’s chip at the point of issuance. This information can be read by organisers or exhibitors to determine the most appropriate people to talk with and to ensure contact at the event can be followed up easily afterwards. Electronic communication between cards can also be a useful networking tool, helping to bring together people with common interests.

ID card application: Payments


Event cards can be programmed with a payment application that enables quick contactless payment for food, drink and other event services, such as Internet access. Delegates could pre-load their cards at the point of entry or VIPs/exhibitors may have some payment tokens already granted by the organisers. Enclosed, event-only payment systems are becoming increasingly popular for large-scale events such as music and sports festivals.

ID card application: Self Service

Self service

For events, a self-serve checkout kiosk is perfect for enrolment and allows visitors to print off their access or membership cards on demand. Instead of having to wait in a queue, they can simply follow some easy on-screen instructions and they’ll be ready to go. Plus, it frees up staff members and organisers to get on with core tasks.


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